06/2013 - Facultatea de Științe ale Comunicării

Editorial matter
I. PROFESSIONAL COMMUNICATION
Delia Cristina BALABAN - DEVELOPMENT OF COMMUNICATION SCIENCE IN ROMANIA. CHALLENGES AND PERSPECTIVES	pag. 3
Mircea SAVA - SCIENCE PR STRATEGIES FOR COMMUNICATING ASTRONOMY: THE CASE OF ESA AND HUBBLE 15TH ANNIVERSARY PROJECT	pag. 11
Nicolae MELINESCU - NEW MEDIA AND THE CHANGES IN THE COMMUNICATION PARADIGM	pag. 19
Delia Ioana NADOLU, Bogdan NADOLU - THE REEVALUATION OF THE SOCIAL DISTANCE INTO THE COMPUTER MEDIATED SPACE	pag. 27
Cosmin Constantin BĂIAŞ - NON-ARGUMENTATIVE RHETORIC: ASPECTS OF ZEN RHETORIC	pag. 35
Daniel CIUREL - RHETORICAL SITUATION AS BEDROCK OF CRISIS COMMUNICATION STRATEGY	pag. 43
Lia Lucia EPURE, Adrian PACURAR - PUBLIC DISCOURSE AND PUBLIC COMMUNICATION. ELEMENTS FROM A PATHOLOGY OF PUBLIC COMMUNICATION AT THE LEVEL OF POLITICAL DISCOURSE	pag. 51
Dalia PETCU, Vasile GHERHEŞ - COMMUNICATION TO THE PUBLIC AND COPYRIGHT IN THE INFORMATION SOCIETY	pag. 57
Sorin SUCIU, Vasile GHERHEȘ, Ciprian OBRAD - THE ETHICS AND LEGISLATION OF COMMUNICATION IN THE ROMANIAN PUBLIC ADMINISTRATION	pag. 65
Odette ARHIP, Cristian ARHIP - METALEPSIS AS A META-REFERENTIAL DEVICE IN PROFESSIONAL ARTISTIC COMMUNICATION	pag. 71
Aurora BURCA - Les récits publicitaires Special K de Kellog’s : une approche des formes symboliques	pag. 79
Elena Claudia CONSTANTIN - INTERCULTURAL MANAGEMENT WITHIN THE EUROPEAN UNION CONTEXT	pag. 89
II. LINGUISTICS AND COMMUNICATION
Daniela GHELTOFAN - PHRASEOLOGICAL ANTONYMY IN ROMANIAN. THEORETICAL AND PRACTICAL CONSIDERATIONS	pag. 97
Claudia Elena STOIAN - TOURISM AND TECHNOLOGY: A MULTIMODAL ANALYSIS OF ONLINE HERITAGE PROMOTION	pag. 109
Simona CONSTANTINOVICI - VISION CLASSIQUE ET MÉTHODOLOGIE MODERNE DANS LA CONSTRUCTION DES DICTIONNAIRES	pag. 119
Lora CONSTANTINESCU - EINE UNENDLICHE GESCHICHTE: FACHSPRACHLICHE LEXIK, INTERFERENZ UND LANDESKUNDLICHE PRÄGUNG	pag. 127
III. TRANSLATION STUDIES
Stephen CRABBE - MARK TWAIN AND TWENTY-FIRST CENTURY WRITERS ABOUT SCIENCE AND TECHNOLOGY	pag. 141
Borislava ERAKOVIĆ - THE ROLE OF TRANSLATION DIARIES IN THE ACQUISITION OF THEORETICAL TRANSLATION CONCEPTS AT THE BEGINNER LEVEL	pag. 149
Marion COHEN-VIDA - POURQUOI ENSEIGNER LE RESUME AUX FUTURS TRADUCTEURS?	pag. 157
Mihaela VISKY - L’UTILISATION DU CORPUS COMPARABLE DANS L’ENSEIGNEMENT DE LA TRADUCTION	pag. 165
Vlasta KUČIŠ - WIE VIEL THEORIE VERTRÄGT UND BRAUCHT DIE TRANSLATORISCHE AUSBILDUNG?	pag. 177
IV. FOREIGN LANGUAGE PEDAGOGY
TECHNOLOGY	pag. 187
Virginia Mihaela DUMITRESCU - CULTURAL COMPETENCE, A CONDITION FOR SECOND-LANGUAGE PROFICIENCY	pag. 195
Alexandra GAVRILA-JIC - TOWARDS A LEARNER-CENTRED APPROACH TO TEACHING ENGLISH	pag. 205
L’ORAL – OBJET OU MOYEN D’APPRENTISSAGE? Laura CHIRIAC	pag. 211